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Face to face discussion with IMC master --Integrated Marketing Communication
	Enlighten the innovative thinking of marketing seniors: The new competition modes and competitive advantages for companies in new economy The way to enter into the profitable market segments The way to avoid price wars The way to use advertising resources effectively The effective way to build brand The great IMC master, Don .E. Schultz, will come to China to give lectures about the latest development of IMC. He will bring us the best practice about the new approach, and he will also give the companies many creative suggestions. Details: Beijing: January 10-11,2002 9:00-16:30 St. Regis Hotel Shenzhen: January 14-15,2002 9:00-16:30 Shangri-La Hotel Shanghai: January 17-18,2002 9:00-16:30 Shangri-la Hotel Charges: $15,000 RMB Per Participant Including charges for training, training materials, the certificate signed by Dr. Don .E. Schultz, lunches, celebration party dinner and tea pastries for the two Days Discount: Charges for each participant will be $14,000 RMB if the total number of applicants exceeds two. Charges for each participant will be $14,200 RMB if the fees are remitted to the appointed account before Dec. 20, 2001 (according the date of the draft or the check). 　Charges for each participant will be $13,500 RMB if you fulfil both terms.